Creative Strategy
& Design
We help businesses with the critical, often missing, diagnostic step in the creative process that helps them understand where to focus their time and money to truly leverage the power of design.
As form follows function, design follows strategy.
Creative Strategy Explained
Much like a good doctor would not prescribe a treatment before they’ve studied your symptoms and diagnosed you, we strongly believe that a creative process that follows the same principles is far more efficient and can help save you a lot of time and money. You may be convinced you need a new website, but a strategy session with us will help you either validate that or make you realise you need something entirely different to solve the problem at hand.
“It’s been said that a picture is worth a thousand words. In the hands of the right designer, a word is worth a thousand pictures”
Tony Di Spiga
What We Offer
Here’s how we can help you and your business take an informed, fact-based approach to your design needs
Strategy Workshops
Define your brand, target audience and prioritised goals in a way that ensures that all design work going forward is on brand and on message.
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Design Consultation
One on one, brainstorming and discussion regarding any aspect of your brand, to help tackle creative challenges you maybe facing.
UX Analysis
Deep UX analysis of your existing product, to uncover inconsistencies, deviations from best practices and other issues that can help improve the overall experience.






Our Work
Various projects that have benefitted from our strategic approach to design
Clients & Partners
A few of the amazing people and companies we’ve been so lucky to work with
“The workshops by Aglet brought a lot of insight in terms of branding to Crop. It is excellent to have a one-stop-shop and to interact with entrepreneurs who understand our constraints and challenges. We now regularly refer to the reports to define our strategy.”
“Working with Aglet helped us aligning our strategy and key messaging. They are cooperative, responsive and quick”
“I have collaborated with Raghunath (Founder of Aglet) in strategy, branding and product development and was most impressed with his capacity of following methodic approaches to achieve creative outcomes. His facilitation skills allied with visual and branding knowledge make him an invaluable element of any team that is looking to reach game-changing results.”
“We are very excited about our partnership with Aglet, it is not often you find partners that are so aligned on vision and values. We are looking forward to using our expertise in digital product design to help shape exciting businesses looking to disrupt the competitive landscape.”